Mission Statement
"Developing a global community of humans that share a wealth of confidence through our casual lifestyle clothing line. We are committed to making any LOOSH member fulfill their goals in life behind our Unity and Equality of people across the world."
Behind the Brand
At LOOSH, we are more than just a minimalist clothing brand. We are a movement built on the principles of Unity and Equality. This brand is named after the founder's childhood nickname, which represents the belief that every individual deserves to feel welcomed and supported in their life. People around the world suffer from not feeling a sense of equality. No access to a platform where they are united with others. Our commitment to these values is reflected in the two interlinked O's of our logo, which represent the connection between Unity and Equality. Anytime the logo is shown, our product owners are committing to expressing these values to their peers in their day-to-day life.
Our mission is to create a community of men who feel equal and united, regardless of their background, status, or achievements. We believe that with the support of this community, anyone can achieve their goals and dreams. This is why we are dedicated to providing high-quality, casual clothing that is suitable for casual day-to-day wear, natural lifestyle, workouts/gym. We will express our platforms for men to wear LOOSH products for any activity that makes them feel at their peak.
As a brand, we are constantly evolving and growing. We plan to release new fitness and lifestyle clothing throughout the year, tailored to the seasons. We also aim to build a community of influencers who share our message and promote our values through their passion and creativity. From a list of Professional Athletes, DJ’s, Gym Influencers, Fashion Models, etc.
At LOOSH, we are not just selling clothes, we are selling a vision. We want every man who wears our brand to feel like they are part of something greater than themselves. We invite you to join us on this journey towards Unity and Equality, and to be a part of the LOOSH community.